29 Jun 2017

Top 3 Business Innovations in Today’s World

Business’s approach to how to grow are always unique and change every second. If you aren’t staying on top of the latest innovations, profit and growth can suffer as a direct result. Today, we take a look at three of the highest-growing innovations in today’s modern business world.

1.      Online Advertisement

Although something that has been in place for a couple years, online advertising is coming into its prime. Popular video outlets such as HULU, Netflix, YouTube, and more are consuming regular cable TV, practically storming over that industry.

So, regular cable may be dying, but advertisement certainly isn’t. Commercials and ads run constantly on video services such as YouTube, but also on music app giants such as Pandora and Spotify.

This trend is growing day by day, and is something all businesses should utilize from this point forward.


2. Frequent Consumer Interaction

            In the modern world of social media, many companies are starting to gather more opinions from their consumers than ever before. We live in a time where everyone can voice their opinion, so why wouldn’t business’s take advantage of that?

            Gathering data from the percentage that are invested into your products is not only one of the most effective tactics to use to gauge product popularity, but hearing how you can improve them is even better. Also, letting your customers have the ability to interact with you also will increase positivity and ultimately grow your product even further.

3. Expansion in Online Business

            This is where I disagree with many experts. A lot see business’s turning their focus to brick-and-mortar stores, after relying on their resources to expand their online counterparts, but why? Online companies certainly continue to grow and thrive, and online shopping has been seen as the business of the future.

            Sure, business’s will still grow their actual locations, but improvements in the online department are in need of constant change, more than their brick-and-mortar stores. I see 2017-2018 still being huge for online shopping, and have the pace ramp up even more.



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